We specialise in research-led design of product, service and systemic experiences that are meaningful, responsible and impactful.
We collaborate with organizations to help them discover new opportunities or elevate their existing product experiences.
We help startups or larger organization discover or articulate their vision, keeping the clients core purpose as the anchor to drive meaningful brand experiences.
We will help you with ongoing support to make important design-related decisions, identify key opportunities for growth, and help build a creative culture.
Digital Product Design
Live Prototyping
Design Research
We have partnered with Google over multiple projects helping them create user experiences that are deeply rooted in context and culture of Indian users.
Strategic Vision
Experience Design
Design Leadership
Tropic partnered with MuSo to create a child-centered vision and range of learning experiences for a unique museum that help young people connect meaningfully with the Sustainable Development Goals. MuSo has been chosen as one of the Top 100 Greatest Places 2024, by Time Magazine.
Design Research
Digital Product Design
Experience Design
Grounded in conversations with journalists, editors and experts, we built Refound to create a safe, secure platform for photo journalism you can trust.
Design Research
Design Sprints
Live Prototyping
We built an intuitive, robust new design system supporting agents and citizens to find and process welfare schemes that are most relevant to them.
Strategic Vision
Learning Design
Experience Design
We worked closely with The Circle to design their Incubation - A two-year, fully paid program for entrepreneurs to learn how to design, launch and run their dream schools and learning centres.
Digital Product Design
Design Sprints
Live Prototyping
In partnership with IDEO's Last Mile Money program.we led field research, tested prototypes and crafted guiding principles, building a unified service experience at multiple touch-points to expand Mool’s offer to a new audience.
Digital Product Design
Design Research
Design Leadership
We designed a human-centered, holistic experience for educators and families of children with special needs. We conceptualised, designed, piloted, launched, and maintained a system tailored to students’ evolving learning journeys.
Design Research
Experience Design
Strategic Vision
In partnership with Dalberg we led the qualitative and participatory research, visioning and visualisation of the care model to adapt to different contexts around the country. We built the model to respond to the care needs of different low-income communities, imagining how the the space would come to life for care recipients across generations.
